Mercado
As tendências e inovações que estão moldando o varejo na Ásia
Camila Salek, CEO da Vimer, abriu a segunda edição do Retail Experience, evento exclusivo do Experience Club em parceria com a Vimer, trazendo os principai insights da NRF Retail´s Big Show APAC 2024 para uma plateia de 140 líderes de importantes empresas do varejo.
Executivos das marcas Kwai, Tencent, FFX, Petz, Decathlon, Grupo CRM e Grupo Boticário compartilharam suas estratégias de personalização no varejo físico e online, gerando empatia com os consumidores. O evento aconteceu na quinta-feira, 3 de outubro, na Experience House, em São Paulo.
Leia um resumo com os principais insights neste Report.
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